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Missouri voters authorized legal mobile and retail sports betting, permitting controlled books to take bets next year.
The sports betting wagering tally measure gone by a slim majority early Wednesday early morning after more than 2.9 million votes were counted.
Seven of the eight states surrounding Missouri enable mobile or retail sportsbooks. That consists of Kansas and Illinois, which divided the Kansas City and St. Louis city locations with Missouri, respectively.
Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting wagering this year.
" Missouri has some of the very best sports betting fans in the world and they appeared huge for their preferred groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a declaration. "On behalf of all 6 of Missouri's professional sports betting franchises, we wish to thank the Missouri citizens who made their voices heard by approving Amendment 2. This historical vote makes Missouri the 39th state to legalize sports betting and guarantees we no longer lose valuable tax revenue to our neighboring states. Most notably, the passage of Amendment 2 indicates a new, devoted, irreversible funding stream for Missouri classrooms."
Missouri sports betting wagering next steps
Voter approval implies approximately 14 mobile sportsbooks might begin accepting bets next year. It is not likely all 14 available licenses are utilized.
DraftKings and FanDuel funded almost every dollar of the "yes" campaign and will unquestionably apply to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses available without having to partner with a Missouri brick-and-mortar casino or sports betting team (and pay an accompanying fee).
Six licenses are readily available to each Missouri casino operator, respectively. Caesars, regardless of opposing the ballot measure, will likely use its license to launch the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will also likely release their particular books.
The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains uncertain if they will launch mobile sportsbooks.
The staying 6 licenses are booked for each of the significant expert sports betting teams that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were among the most popular proponents of the ballot step.
In addition to DraftKings, FanDuel and Caesars, Missouri bettors ought to anticipate other leading nationwide brands including BetMGM, bet365, BetRivers and Fanatics to look for market access.
Launch probability tiers IF Missouri voters authorize sports betting wagering:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Very likely: Fanatics, bet365, ESPN BET
Are Already Reside In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's tally procedure allows every Missouri gambling establishment to open retail sportsbooks on their particular properties. Most if not all 13 gambling establishments managed by the 6 gambling establishment operators are anticipated to open in-person wagering alternatives such as wagering kiosks and potentially devoted, full-service sportsbooks.
The six sports betting teams can also open in-person sportsbooks within or surrounding to their particular home playing places. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that permit in-stadium retail sportsbooks.
The language around the tally procedure requires the very first certified sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, perennially books' most lucrative time of the sports betting calendar.
Missouri sports betting wagering background
The successful Missouri sports betting campaign comes in spite of millions in financing opposing the step from one of the state's largest gambling stakeholders.
Caesars invested countless dollars to beat the measure. In most other states that tie online sports betting wagering with a state's brick-and-mortar casinos, an operator is granted a minimum of one license per managed home.
In that scenario in Missouri, Caesars would be afforded at least three possible licenses, one for each casino it manages. Instead, Caesars only has one. In states with the license-per-property design, companies can either open additional in-house books or, more typically, farm out the license to a competitor that pays an accompanying charge in exchange.
FanDuel and DraftKings, which have approximately two-thirds of U.S. across the country sports betting wagering handle market share, might possibly have a leg up on their competitors by earning the pair of untethered licenses. It remains to be seen which two books will earn these slots, but the language around the ballot measure would seem to favor the two nationwide market leaders.
Polling earlier in the year showed the "yes" vote with a small lead. Support efforts were reinforced by tens of millions invested by DraftKings and FanDuel.
A series of television and radio ads focused on the earnings legal sportsbooks would produce for Missouri public education. Opponents, moneyed mostly by Caesars, argued the supporters' advertisements were deceptive and the tens of millions of forecasted dollars raised would have a negligible impact in a state that already spends billions on education each year.
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